Sunday, January 15, 2012

Forrester: With the apple competition should grip European market

[" finance and economics " comprehensive report] Zhou Er of Forrester of marke scooby costume t research organization goes out in newest report middle finger, compare the United States, the opportunity that the competitor of the apple such as SamSung, grand Qi and RIM is in Europe is more, but they must reduce value of flat computer product to be planted in order to capture this as soon as possible good luck.



The apple has 238 retailing shops in the United States, and there are 52 only in whole Europe, the amount is opposite less, this brought an opportunity to the competitor such as SamSung, grand Qi and RIM.



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"This is good luck to t the best selling memory card digital cameras he competitor of IPad, but competition will be very dispersive change. With the apple competition will need to be different from a kind of strategy previously completely. " · of Sara of analyst of the draft brooch pins er of the report, Forrester Luoteman Aipusi (Sarah Rotman Epps) says.



But at present, the product that wait is in SamSung, grand Qi and RIM still cannot contend with the apple on the price, at the same time malic supply catenary is more businesslike. hans wilhelm



According to F most popular selling scooby costume orrester estimation, the apple will hold the United States to consume kind of flat computer market this year the portion of 80% , hold Europe to consume kind of flat computer m the best selling canon ef 15mm arket the portion of 70% .



Aipusi thinks, the retailing shop with this locality content, good service and low price, the necessary step that is antagonism apple. She says: "Malic competitor must want most popular selling brooch pins will appropriate content, likely price and r the best selling scooby costume ight channel strategy to machine union rises. 3 person be short of one cannot. 3 person be short of one cannot..



Current, the manufacturer such as HP, SamSung, Archos, grand Qi , RIM, Hua Shuo, Toshiba, Motolora rolled out flat computer in Europe. And be in China is to be next to the manufacturer of the 2nd big PC that associate to wear Er, heretofore has not release his in Europe and North America new fund computer of flat of 10 inches of Streak.



Aipusi is spoken likewise in the report, manufacturer, retailing shop and operation business are right computer of the first batch of 7 inches of flat and free memory card digital cameras IPad competition failure have a view each. Like SamSung 10 inches of Galaxy Tab are mixed grand Qi Iconia Tab, acquiring an user more approbating, but they still are in inferior position in channel strategy side.



This orgnaization predicts, sales volume of global flat computer will achieve 48 million this year, among them the half is sold in the United States, 30% be in Europe, 15% in the Asia, 5% in latin america.

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